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crenshawB2B
provides services in four distinct business areas, yet
our solutions are crafted with careful consideration of
the interrelated facets of your enterprise.
The "Industrial Strength"
we provide is our understanding and expertise in each of
these mission critical areas related to your enterprise.
We factor each aspect in our solutions and with our
emphasis on small to mid-sized manufacturers, we provide
incredibly powerful, valuable and perceptive services.


Operations Optimization
Lean
manufacturing implementation
ISO:9001:2000 Implementation
Continuous improvement, TQM, Zero Defects
Management consulting and advisory services
Managing change,
training and
team-building


Marketing Solutions
Marketing campaign development
ROI, analytics and powerful reporting
Abundant and diverse creative talent
Web, GlobalSpec and ThomasNet optimization
eCRM, Opt-In Mar-Com, SalesAlert, Gravity, PrimeTarget


Sales Management
Direct sales or manufacturers rep, or a combination
Sales process development and training
Motivation, incentives and compensation
Harvesting from lead generation campaigns
Key personality traits; hire the "right" sales people


Finance, Capital
and Planning
Leverage for expansion
Decisions with the greatest bottom-line impact
M&A's, buy-outs and succession plans
Family-owned business considerations
And of course, access to needed capital

crenshawB2B
delivers superior results.
Industrial Strength...
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